| Position: | VP Sales |
| Status: | FILLED |
The Opportunity:
Our Client is a developer of the advertising platform that originates and delivers qualified and verified consumer buyer leads for all types of goods and services on the local to national market levels. Our Client connects with consumers to match them with the right pre-screened sellers, receive targeted offers, pricing, information, direct sales access and other services.
Job Description:
Our Client is seeking a Vice President of Sales to manage the Advertiser and Ad Sales Programs by developing innovative sales strategies targeting both lead purchasers and the wider media-buying and building a strong multi-vertical sales team. The candidate will be responsible for driving revenue growth by maintaining a competitive environment for advertisers while providing broad vertical advertising coverage. The candidate will also demonstrate the following responsibilities:
- Develop and expand advertiser/ad sales partner acquisition and relationship management strategies
- Build multi-vertical national sales team office to acquire and manage key high-volume or high-margin lead generation vertical accounts
- Work with Marketing, PR and Creative to produce key sales proposals, trade show events, and marketing and other support collateral
- Negotiate contracts with larger advertisers to favorably and expeditiously close sales
- Produce weekly closed and forecasted revenue reports for senior management
- Work closely with Business Development to align requirements for lead generation ad verticals with relevant publisher properties
- Monitor performance of the platform to ensure the quality and volume of qualified leads to identify issues as well as opportunities for new lead types
- Maintain knowledge of trends within markets and industries; recognize and address sales barriers to advertiser acquisition and retention
Experience:
- Bachelors degree required
- 8+ years of media sales experience
- 3+ years of online media experience
- Proven success in driving revenue through the development of long-term strategic relationships
- Solid understanding of online advertising serving and reporting systems
- Demonstrated track record of structuring and managing complex negotiations to successful closure and delivery
- Ability to solve complex issues to achieve objectives and deliver results on multiple projects in a complex, fast-moving and entrepreneurial environment
- Strong strategy, analytical, presentation and communication skills
- Competence in quantitative analysis and ability to provide business with logical recommendations
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